About us

SOUTH BEACH GIRL LIFE

From unique hand-sewn embroidered pieces to classic silhouettes, South Beach Girl celebrates every woman's style in an undeniably playful way.

 Its art that meets swimwear.

 OUR STORY

Since its recent start in 2016, Founder and original South Beach Girl, Alexis Farrar has strived to bring women the most fabulous designs in the swimwear industry.

 WHAT WE DO

Our Swimwear is made with the finest European Fabrics, offers luxurious custom hardware and delivers exceptional fit featuring hand-sewn embroidery for women that appreciate detail.

 Basically, our designs are made with a little extra love.